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Job Description

Location: Hyderabad (in-office) Function: People & Talent Reports to: Vice President Earthful is a VC-funded, clean-label wellness brand building India's most trusted plant-based nutrition products, backed by Fireside Ventures and V3 Ventures. We are building a leadership team across growth, e-commerce and quick commerce, creative, operations, and product development, and the people we hire next will decide how far the brand goes. This is not a “post the job and wait” recruiter role. You will source and close senior hires yourself, work directly with the founders, and run the people operations behind it. Role Overview You will own hiring for Earthful's leadership, creative, and growth roles, end to end: from the first conversation with the hiring manager to a signed offer and a joined candidate. You will hire function heads and senior managers, and you will also hire designers, copywriters, performance marketers, and video editors, judging portfolios and track record rather than resumes alone. LinkedIn is your main craft: you will find senior people directly, build a pipeline before roles open, and manage hiring agencies where they add value. You will run a structured process (a role pack, a screening call guide, then two to three interview rounds, references, and an offer) and keep improving it. You will also own people operations with our HR team: onboarding, leaves and attendance, payroll inputs, performance reviews, engagement, welfare and insurance, exits, and compliance. You will report to the Vice President and work closely with the founders and every hiring manager. What You'll Own Leadership, Creative & Non-IT Hiring • Own end-to-end hiring across leadership, growth, creative, e-commerce and quick commerce, operations, R&D and NPD, and finance • Run the intake with each hiring manager and the founders: what the role really needs, the must-haves, the budget, and the title that will attract the right profiles • Define candidate personas, and write the hiring pack and screening criteria for every role • Negotiate compensation, close offers, check references, and keep candidates warm until they join Sourcing, Agencies & Assessment • Source directly on LinkedIn as your main channel: Recruiter, Boolean search, and personalised outreach that gets replies. Build a pipeline of senior D2C and e-commerce leaders before roles open • Also source on Behance, Instagram, Dribbble, referrals, and communities, especially for creative roles. Do not wait for applications • Manage external recruitment and executive search agencies where they add value: brief them, agree fees, review their candidates, and hold them to the same standard as direct hires • Evaluate portfolios, track record, storytelling, and cultural alignment, and know when a strong portfolio or a strong brand voice is real • Run structured screening and shortlisting against written criteria, and keep every candidate's notes and feedback in our hiring system (Binary) • Track which postings, sources, and agencies produce relevant candidates, and fix the ones that do not Hiring Process & Team • Own the standard process: role pack, screening call guide, two to three interview rounds, references, and offer. Coach hiring managers on interview quality and feedback within 24 hours • Publish a weekly hiring dashboard for every open role • Lead and develop the HR team: set their KRAs, review their work, and coach them Employer Brand & Candidate Experience • Build a strong employer brand for Earthful, with sharp titles, honest descriptions, and an active presence on LinkedIn and Instagram • Give every candidate a clear, respectful experience that reflects our brand, including those we do not move forward People Operations • Make sure onboarding, leaves and attendance, payroll inputs, performance reviews, monthly engagement, welfare and medical insurance, and exits run on time and on process • Run people systems and records in Zoho People and keep them accurate • Own statutory compliance (PF, ESIC, professional tax, labour welfare fund, POSH) with Finance, and keep policies and the HR handbook current Compensation & Reporting • Benchmark pay for each role, keep offers within approved bands, and bring exceptions to the Vice President before offers go out • Publish a monthly HR dashboard, with the reasons behind every number What We're Looking For Required: all of these • 6 to 10 years in talent acquisition or HR, including at least 3 years hiring leadership and senior roles (function heads, category heads, senior managers) end to end • Excellent at LinkedIn sourcing: Boolean search, LinkedIn Recruiter, and outreach that gets replies. Regularly finds and closes senior candidates directly on LinkedIn, and can share response rates • Has worked with external recruitment or executive search agencies: briefed them, managed them, and negotiated fees • Non-IT hiring is your core. Experience only in IT or ITES staffing is not a fit for this role • Has worked in talent acquisition at a D2C, e-commerce, or consumer brand, or at a digital or creative agency • Has hired for marketing, growth, e-commerce, creative, or operations roles, and has assessed designers, copywriters, performance marketers, or video editors through portfolios • At least 2 years running HR operations: onboarding, exits, performance cycles, payroll coordination, statutory compliance, and an HRMS such as Zoho People • Has built or improved a structured hiring process with scorecards, screening guides, and an applicant tracking system • Has negotiated compensation and closed offers with senior candidates • Based in Hyderabad, or willing to relocate and work in-office from Hyderabad Strong plus • Has hired at a D2C brand similar to Earthful, such as wellness, nutrition, FMCG, consumer health, or another fast-growing D2C brand. This is strongly preferred • Has led or mentored HR or talent acquisition team members • Hands-on with an ATS such as Binary • A strong network of D2C and e-commerce leaders, or executive search experience • An MBA or PGDM in HR. This is a plus, not a requirement This is a hands-on role. We are looking for someone who sources and closes senior hires personally, not only someone who manages vendors and agencies. It is also not a payroll, compliance, or generalist HR role.

Required Skills